Whet Travel: The Groove Cruise
Whet Travel is a 10 year old experiential travel company that creates floating music festivals and large scale one of a kind unforgettable experiences for music lovers and adventurers. Each year over 15,000 people from around the world embark on a journey unlike anything on earth and return as raving members of the Whet Family. We are affiliated with top brands, always on the cutting edge of technology and uphold the highest service standards. The Groove Cruise, disembarking from Miami in January, and LA in October and are the largest floating dance music festivals in the world. There are ample opportunities for your relevant brand to engage these tech savvy, music, travel & entertainment die hards aboard the giant ships in state-rooms, in multiple event and common areas and even among the very special events ashore during the excursions.
We've enjoyed global media coverage on The Travel Channel, NY Times, DJ Mag, CNN, FOX, SIRIUS|XM, MTV, Huffington Post, Toronto Star + many more. Past artist talent have included Deadmau5, Dimitri Vegas & Like Mike, Nervo, Benny Benassi, Fedde Le Grand, Chuckie, Markus Schulz, Morgan Page, Cedric Gervais, Gareth Emery, Roger Sanchez, Ferry Corsten and 100's more.
Where: Cruise Ships, Open Water, Tropical Destinations
When: Jan and Oct Annually
Target Market: Global
Demographics: 23-40, 55% Male, Love EDM, Adventure Vacation Seeker, Active Across All Social Media Platforms, Style Conscious, Active In Nightlife
Attendance: 3,000 for 3-4 Days
Reach: 40 Million on Facebook and Twitter alone + Over 1 Million Unique Emails; Coverage in dozens of media outlets
Partnership Opportunities: Print, TV, Digital, Social, On-Site, Experiential, In-State-Room Placement
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Groove Cruise
Groove Cruise Past Sponsors
